#041 Caoileann Appleby – What Donors Want

“The things that matter most to your donors don’t depend on big budgets and lots of staff.”

Wise words from this week’s guest Caoileann Appleby (twitter.com/Qaoileann). As Simon delves deeper in to them, they chat about what donors actually want versus what they say the want. Along the way they touch on the difference between the English and Irish, Brexit, the Catholic Church, weightlifting, legacies, and conversations with donors.

Check out a couple of Caoileann’s blog posts:
How are Irish donors different?
What they say isn’t always what they mean…

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